Cold, ash blonde lightening neutralizes golden tones uniform, long-lasting result do you dream of a clean, cool blonde shade without yellow or warm tones this professional, permanent cream hair color is developed for high lightening with a distinctive ash tone that effectively neutralizes unwanted warm tones and leaves hair with a clear, cool blonde look and beautiful shine. Benefits creates a light, ash blonde reflection with a cool, clean finish. Neutralizes yellow and warm undertones for a more precise, cool result. Permanent color with high color stability and long durability. Creamy consistency for smooth application and uniform coverage from root to tip. Particularly suitable for lightening and refining blonde shades. Color result the shade special ash blonde 11a belongs to the highlighting series and gives a very light, cool blonde result with a clear ash reflection. Ideal for those who want a clear, nordic blonde look without warm tones. Not intended for full coverage of heavy gray hair, but can blend light graying depending on the starting point and technique. Suitable for natural starting tones from light brown to blonde, where the goal is maximum lightening with cold reflections. Neutralizes yellow orange tones for a cleaner, more sophisticated blonde look. Professional color treatments where precision, durability and shine are in focus. How to use the product the product is used with the accompanying stain according to the manufacturer's instructions. As this ...