Medium hold natural shine water-soluble and without product residue create sharp definition and a controlled finish with a flexible styling gel that holds your style in place without feeling stiff or sticky. The lightweight gel spreads easily through hair, dries quickly and leaves a well-groomed, masculine finish with the signature balmain homme scent. Suitable for daily use and all hair types. Advantages medium hold: provides secure control with the ability to restyle natural shine without looking greasy dries quickly without flakes or crumbs water-soluble formulation that washes out easily can be used on both towel-dried and dry hair buildable: apply more product for extra hold and definition ideal for short and medium length hairstyles how to use the product distribute a small amount between the palms of your hands. Work the product evenly into towel-dried or dry hair. Comb through for a smooth, polished look or scrunch work with your fingers for more texture. Air dry for a natural result, or blow dry for extra volume and control. Need a refresher during the day lightly dampen your hands and restyle your hairstyle. Result a well-defined hairstyle with flexible control and clean, natural shine all day long. Tip combine with your favorite matte styling product for more texture and less shine, or apply a thin layer of gel as a base before blow-drying to increase hold and manageability.