Good Strategy Bad Strategy The Difference And Why It Matters By Richard Rumelt - Non Fiction

Paperback Details: condition: brand new format: paperback isbn: 9781781256176 publisher: profile books overview: good strategy bad strategy: the difference and why it matters is richard rumelt's landmark guide to thinking clearly about strategy. Rather than offering another set of buzzwords or motivational slogans, rumelt strips strategy back to its essentials: a diagnosis of the real challenge, a guiding policy for tackling it, and a set of coherent actions that carry it through. Written for executives, founders, students and anyone frustrated by vague vision statements , this paperback edition delivers a rigorous, readable framework for telling strategy that works apart from wishful thinking. About the book: rumelt, a professor and consultant who has advised organisations across industries, built his reputation on cutting through the fog of management jargon. In this book he identifies the kernel of good strategy: an honest diagnosis of the obstacle in front of you, a guiding policy for overcoming it, and coherent action that follows through with focus and discipline. He contrasts this with bad strategy, defined as a mix of fluffy goals, restated objectives and a refusal to acknowledge trade-offs or genuine difficulty. Drawing on examples spanning technology firms, the military, government policy and manufacturing, rumelt shows how leaders repeatedly mistake ambition for strategy, and how a small number of well-chosen actions, aimed at genuine leverage points, consiste...

Paperback Details: condition: brand new format: paperback isbn: 9781781256176 publisher: profile books overview: good strategy bad strategy: the difference and why it matters is richard