Exceptionally quiet and comfortable, designed to fit luxury highway suvs with reinforced & robust construction to match all driving conditions. Designed for those who always wants the best, the efficientgrip performance suv tire is designed to achieve a more comfortable ride. It’s quiettred technology reduces exterior and interior noise levels to provide luxury suv drivers with a quieter ride. Goodyear’s flexcontact technology uses heavier gauge under tread and barrier cushion that reduces vibration and increases tire insulation for improved ride comfort. Exceptional quiet performance: the quiettred technology used for the efficientgrip performance suv, consists a noise-dampening advanced tread and carcass design which provides improved noise performances as the tire wears. This delivers a quieter and more comfortable ride. Better comfort performance: the flexcontact technology used for the efficientgrip performance suv, has a shock absorbing cushion layer compound which lowers tire vibration in order to reduce the impact of road irregularities, providing for a smoother and more comfortable drive. Excellent wet performance: the efficientgrip performance suv has new innovative polymers with optimized microstructure for increased grip in wet road conditions, along with wider and reinforced shoulder blocks to increase braking performance.