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Who doesn’t reach for a crunchy bag of chips when the mood strikes? In the UK, chips — or crisps, depending on where you’re from — are a staple for movie nights, barbecues, lunchboxes, and quick cravings. They’re portable, affordable, and come in a dizzying array of flavours from classic salted to fancy truffle. Think of them like the musical hit single of snacks: instantly recognisable, endlessly remixed, and capable of stealing the show. This guide helps you find the best chips across UK stores, whether you’re hunting for premium hand-cooked crisps or budget-friendly multipacks.
Supermarkets are still the easiest places to stock up on chips. From everyday value ranges to artisan lines, the major grocers cover the full spectrum. Below I break down what to expect at each retailer so you can choose the right shop for taste, budget, or special dietary needs.
Tesco blends value and variety. You’ll find everything from Walkers and Pringles to Tesco’s own-brand 2.8 oz bags for quick snacks and larger 10 oz sharing bags for gatherings. Their Clubcard deals often slash prices, making Tesco a top pick if you want frequent offers and a reliable range of flavours.
Sainsbury’s offers solid mid-range options and their own-brand Taste the Difference range if you want something a bit more upscale. Expect 1.8 oz single-serve bags for lunchboxes and bigger 8 oz tubs or packs for sharing. Sainsbury’s often stocks limited-edition flavours, a great choice if you like seasonal twists.
Asda is known for low prices and big multipacks. Look out for party-sized boxes and economy packs that can save real money if you’re feeding a crowd. They typically carry well-known brands and an extensive own-brand lineup in 1.5 oz and 8 oz sizes.
Morrisons mixes familiar brands with interesting local finds. Their Better Range and the deli aisles sometimes include kettle-style crisps in 6 oz and larger bags, perfect when you want something crunchier and more textured than the standard wafer-thin chip.
Aldi punches above its weight with private-label crisps that often match branded counterparts in taste. You’ll find 1.7 oz snack-size bags and larger 8 oz family bags priced competitively. Their Specialbuys sometimes include premium snack collections that are worth checking.
Lidl’s strategy is similar to Aldi: strong private-label options at bargain prices. They frequently run “Bag of the Week” deals and limited-edition collaborations that bring novelty flavours into stores in 1.8 oz and 7 oz sizes, great for trying something new without breaking the bank.
If you’re hunting for premium and artisanal crisps, Waitrose is a go-to. Expect small-batch, hand-cooked options in 3 oz to 8 oz bags and boutique brands like Kettle Chips, Tyrrells, and specialist flavours such as sea-salted and rosemary. Prices are higher, but so is the quality and ingredient list.
Ocado’s online-only model means a wide selection delivered to your door. They stock everything from mainstream favourites to niche gourmet lines, often in 2 oz snack sizes and larger sharing packs. Ocado is ideal for shoppers who want variety without the hassle of visiting multiple shops.
Co-op is convenient for smaller buys and tends to carry local and national brands in 1.5 oz and 6 oz formats. Their own-brand options are decent quality and often sourced with ethical credentials, which can appeal if sustainability matters to you.
Iceland is a smart stop for frozen meals and budget snacks alike. They usually stock big-value multipacks and occasional promotional deals on branded crisps. Bag sizes commonly range from 1.5 oz single packs to 9 oz sharing bags — handy for bulk buying on a budget.
Brands define chip identity: one is all about nostalgia, another about texture, and another about adventurous seasoning. Classic British favourites like Walkers offer the comforting originals, while Kettle Chips and Tyrrells focus on crunch and premium ingredients. Pringles delivers uniform stacks that are great for portion control, while smaller artisanal brands experiment with unusual flavours like balsamic onion or smoked paprika.
Walkers is the UK’s household name for crisp variety and iconic flavours such as ready salted and cheese & onion. Their single-serve bags (around 1.3 oz to 1.8 oz) make them perfect for lunchboxes and quick snacks, while family-size 8 oz bags feed a small group.
Kettle Chips present a thicker, crunchier option, usually hand-cooked in batches. Expect 2 oz snack bags and 7 oz sharing bags with robust flavours like sea salt & cracked pepper or mature cheddar. They tend to be pricier but deliver a satisfying crunch and premium seasoning.
Tyrrells positions itself as artisan: thick-cut potatoes, rich flavours, and distinctive packaging. Typical sizes include 2.8 oz and 6.5 oz bags, ideal when you want a premium snack to impress guests without overbuying.
Pringles is all about stackable, consistent slices that come in tins, often 5.4 oz or 4.6 oz sizes. They’re convenient for road trips because they resist crushing and offer a multitude of flavours that cater to nostalgic and fun-loving snackers alike.
If value is your priority, look to discounters and multipack deals. Aldi, Lidl, and Asda frequently have the lowest price points, especially when you buy multipacks or larger family bags. Buying in bulk from supermarkets during promotional events or using loyalty apps at Tesco and Sainsbury’s can further reduce costs.
Multipacks are great value per ounce and keep portions controlled. A 10-pack of single-serve bags can be half the price per ounce compared to individual bags, and they’re convenient for school snacks and work lunches. Watch for expiration dates and choose multipacks with resealable outer packaging if possible.
Private-label chips often mimic branded flavours at lower prices. Try own-brand ready-salted or smoky bacon if you’re looking to save; many people find them indistinguishable from the big names, especially in everyday snacking situations.
Some occasions call for premium crisps: dinner parties, gift hampers, or when you simply want a snack that feels special. Small-batch producers use heritage potatoes, unique seasonings, and kettle-cooking techniques to create richer flavours and textures. Prices are higher, but for a memorable crunch and bold seasoning, they’re worth it.
Hand-cooked chips tend to be thicker and less uniform, which makes them crunchier and full of character. These typically come in 5 oz to 8 oz bags and are best shared — they bring theatre to snack time the way a live band does to a quiet room.
Explore flavours like sea-salted caramelised onion, truffle & sea salt, or chilli & lime for a twist. Artisan chefs balance flavours carefully, so a little goes a long way — a small 3 oz bag can be a gourmet experience.
Worried about calories or salt? There are healthier chip options now that don’t sacrifice on enjoyment. Look for baked versions, reduced-fat ranges, or chips made from alternative bases like sweet potato. Nutritional labels list calories per serving, so pick according to your needs and treat chips as an occasional indulgence rather than a daily staple.
Baked chips and air-popped crisps use less oil and often contain fewer calories per ounce than traditional fried versions. Portions are still important — a 1.8 oz bag of baked crisps can have noticeably fewer calories than a fried equivalent, making it a smart swap for lighter snacking.
Sweet potato, beetroot, or parsnip crisps offer different nutrient profiles and interesting flavours. These often come in 1.5 oz snack bags and are great when you want variety and a slightly different texture from classic potato chips.
From the classic ready salted to adventurous truffle, flavour choice can define your snacking mood. Classics are reliable and crowd-pleasing, while spicy and tangy varieties bring excitement. If you’re hosting, a mix of textures and flavours keeps a snack spread interesting and ensures there’s something for everyone.
For gatherings, go for a mix: a big salt bag, a cheese & onion, and a bold flavour like smoky barbecue or jalapeño. Including a premium kettle-style crisp adds texture contrast and gives guests something to talk about beyond the playlist.
Match your chips with dips and drinks: crisps with citrus notes pair well with light lagers, while smoky or cheese-laden options go nicely with ales or robust red wine. Think of your snack table like a mini tasting menu — simple pairings can elevate an ordinary bag into a full experience.
Shopping online gives you access to the widest range and niche imports, while in-store trips let you grab impulse buys and see current promotions. If you want rare or seasonal flavours, order online from specialty retailers or Ocado. For last-minute needs, a quick dash to the corner shop or Co-op usually does the trick.
Price comparison sites and supermarket apps help you find deals across multiple stores without visiting each one. They’re particularly useful when you’re planning party shopping or trying to stretch a budget. Use them to compare pack sizes so you’re really getting value per ounce rather than just the cheapest-looking price tag.
In-store shopping allows you to spot promotions, seasonal displays, and limited-edition flavours that may not be stocked online. You can also check expiry dates and inspect packaging condition — small touches that matter if you want the freshest crunch.
Maintaining crunch is all about keeping chips away from moisture and light. Once opened, transfer extra crisps into an airtight container or use a clip to seal the bag and store it in a cool, dry place. Avoid the fridge — humidity can make crisps go soft, which is the enemy of crunch.
Chips generally have long best-before dates, but they taste best fresh. Buying slightly smaller bags more often beats hoarding large sacks because freshness fades once a package is opened. For parties, open bags just before serving to guarantee maximum crunch.
Choosing chips depends on mood and context. For on-the-go snacking, single-serve 1.5 oz bags are ideal. For movie nights, opt for 6 oz to 10 oz sharing bags. For a picnic or BBQ, aim for a selection of textures and flavours so everyone can find a favourite. Remember: variety is the spice of snack life.
Before you buy, think about portion size, flavour intensity, and whether you need gluten-free or vegan options. These considerations help you avoid impulse buys and ensure the snacks you pick actually get eaten instead of languishing at the back of the cupboard.
Chips are simple but endlessly satisfying — a small pleasure you can tailor to any budget, taste, or occasion. UK supermarkets and online retailers offer a huge range, from bargain multipacks to boutique, hand-cooked crisps. Whether you’re stocking up for a party, treating yourself to a premium snack, or hunting for healthier options, there’s a bag out there that hits the right note. Use the tips above to compare value by ounces, experiment with flavours, and store your snacks to keep them crisp and satisfying. So go ahead: open a bag, crunch into it, and enjoy the moment.
| Chips | Price | |
|---|---|---|
| Kiddylicious Veggie Straws 3 Years 48g 4x12g | £ 2,69 |
