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Have you ever pulled a pressed napkin out of a pack and suddenly felt your table look finished? Small things like paper napkins, kitchen towels, and tissues quietly make life easier and your home look better. Whether you’re entertaining guests or dealing with kids’ spaghetti night, the right paper product saves time and adds personality. In the UK market, you can pick everything from budget bulk rolls to designer napkins with iconic prints — the trick is knowing where to look and what to choose.
Scandi style has a way of feeling both chic and practical, and that aesthetic is alive in household paper product offerings. Nordic Nest and similar outlets blend well-designed paper napkins — think Marimekko’s bold Unikko patterns or Iittala’s bright tones — with solid functionality. These aren’t just pretty pieces; they’re often made to stand up to a real spill or a messy breakfast, while giving your table a designer lift.
If you love punchy prints and vivid hues, brands like Marimekko and Iittala are a quick way to add a focal point to a casually set table. Marimekko’s Unikko pattern is a favourite for a reason — it acts like a mini tablecloth per square inch, doing the heavy stylistic lifting. Iittala, meanwhile, brings crisp colour choices that work really well when you want a modern, minimalist backdrop with a pop of personality.
Not every meal needs a showstopper. Rörstrand, Dbkd, and Scandi Essentials offer more muted or textured napkins that whisper sophistication rather than shout it. These choices are perfect for everyday family meals or a quiet Sunday brunch when you still want the table to look considered but not overdone.
Nordic Nest carries a curated range of designer paper napkins that are perfect for hosts who love Scandinavian design. You’ll find options like Marimekko Unikko napkins and Iittala paper napkins in vibrant electric blue. Most designer napkins come in a 20-pack and are sized around 13x13 inches, which gives a generous fold and a crisp look on the plate.
Marimekko Unikko napkins, typically sold in 20-packs, are about 13x13 in when unfolded. They’re ideal for weekend brunches, birthday drinks, or when you want that Scandinavian pop without swapping out your dinnerware. Think of them like an easy art print for your table: frame it with neutral plates and let the napkin do the talking.
Iittala paper napkins — often found in solid electric hues — and Rörstrand’s cleaner white styles are excellent when you’re aiming for contrast. Use a colourful Iittala napkin to complement plain crockery, or layer a Rörstrand white napkin under a printed plate for a tidy, elegant feel. Both work well with simple centrepieces such as a small vase of flowers or a wooden board of cheeses.
Designer napkins are lovely, but everyday life needs durable, absorbent paper towels and tissues too. The UK offers a healthy mix of places to shop: from big supermarkets to specialty homeware shops and online marketplaces. Knowing which retailer to head to depends on whether you want convenience, low cost, or premium design.
When convenience and price are your priorities, supermarkets like Tesco, Sainsbury’s, Asda, and Waitrose cover the full spectrum from budget own-brand rolls to premium tree-friendly tissues. Most of these chains stock both kitchen rolls and napkin packs, often in multi-packs that work out cheaper per sheet. Supermarkets are great if you want to grab everything in one shop and move on with your day.
For a broader selection — including designer or speciality napkins — check retailers such as John Lewis, Argos, and Dunelm, or browse Amazon UK. John Lewis often stocks higher-end and branded table linens and napkins; Argos and Dunelm provide solid mid-range options; Amazon brings convenience and bulk options. Shopping online is handy if you’re hunting a specific pattern or limited edition print.
Not every occasion needs a designer napkin. Bulk packs and supermarket-own brands can be surprisingly good. Look for thicker two-ply or three-ply rolls if you want better absorbency, and pick textured or embossed sheets — they do a lot of the cleaning work for you. Buying in bulk from warehouses or online multi-packs often cuts the cost per napkin drastically, which is perfect for larger households.
One practical tip is to calculate cost per napkin or per sheet. A high-street supermarket pack of 20 designer napkins might work out as a small luxury for entertaining, while a 200-pack of plain napkins gives unbeatable value for everyday spills. Mix and match — keep designer napkins for guests and bulk packs for daily use, and you’ll balance style and budget nicely.
If sustainability matters to you, there are plenty of eco-friendly napkins and towels on the market. Look for recycled content, FSC certification, or products labelled as biodegradable. Some brands prioritise chlorine-free bleaching and use vegetable inks for prints. An eco napkin may cost a little more but often uses fewer virgin materials and breaks down faster after use.
Certifications are your shortcut to making a greener choice. The Forest Stewardship Council (FSC) and recycled content labels indicate responsibly sourced materials. If you’re buying printed designer napkins, check whether the inks are water-based and whether the production claims reduced water or chemical use. These details help you marry aesthetics with ethics.
Choosing paper products isn’t rocket science, but a few practical rules save time. First, match the product to the job: heavy-duty kitchen tasks need thicker, more absorbent rolls, while cocktail parties need compact, attractive napkins. Second, consider ply and texture — more ply usually equals greater absorbency. Third, think about pattern and colour: bold prints make simple table settings feel planned, while neutral tones keep things calm and cohesive.
Ply is a quick quality indicator. Single-ply is fine for crumbs and light use, but two- or three-ply offers better strength for spills. Texture matters too: embossed sheets have more surface area to trap mess, and a slightly rougher feel often performs better for wiping. For dinner guests, a soft two-ply designer napkin hits the sweet spot between comfort and function.
Size affects presentation and utility. Napkins around 13x13 in are great for dining and look substantial when folded. Smaller cocktail napkins or mini napkins are handy for drinks and can double as coasters. Kitchen roll sheets are scaled for larger spills and tougher jobs — keep a roll in the prep area and a stack of dinner napkins by the table.
Paper napkins can be a styling secret. Fold them into simple pockets to hold cutlery, layer a patterned napkin over a plain one for contrast, or roll a napkin and tie with string for rustic charm. Use napkin colour to echo a floral centerpiece or to lift dull crockery. Want a cohesive look without the stress? Pick one printed napkin per table and echo the print colour in a candle or ribbon.
Paper products are low maintenance, but a little care keeps them looking fresh. Store napkin packs flat in a dry place to avoid damp or sun bleaching. Keep kitchen rolls on a dispenser to protect the rest of the roll from kitchen splashes. For designer printed napkins, store in a drawer or container to prevent creasing and keep the patterns crisp until you’re ready to use them.
Sometimes the same retailers who sell designer napkins also stock other homeware categories like lighting and accessories, so you can coordinate beyond the table. For instance, if you’re browsing Nordic design napkins, you might also find matching home textiles, plates, or even lighting fixtures in Scandinavian tones. It’s a simple way to bring a unified aesthetic through different rooms without rebuilding your entire decor.
The best approach is a mixed wardrobe for your home: keep a set of beautiful designer napkins for special occasions, pack away a few rolls of eco-friendly kitchen towels for heavy lifting, and stock up on a few bulk packs for everyday life. Shopping across supermarkets, homeware retailers, and specialist outlets such as Nordic Nest gives the flexibility to be stylish when you want and practical when you must.
From striking Marimekko prints to heavy-duty kitchen rolls, the UK market has household paper products for every taste and need. Whether you’re styling a dinner party or simply trying to clean an unexpected spill, choosing the right napkin or towel makes life smoother — and your home more inviting. Mix designer pieces with practical bulk buys, check for eco credentials, and remember that good presentation is as simple as a well-chosen napkin. Ready to set the table?

| £ 75,- |