All categories
Business & Offices
Electronics & Media
Fashion & Accessories
Groceries & Essentials
Health & Personal Care
Home & Living
Kids & Family
Sports & Outdoors
Search in ZoneOffer
Think of underwear and socks as the unsung heroes of your outfit — they lift, support, and protect everything that goes on top. Whether you’re running errands, hitting the gym, or dressing up for date night, the right foundation pieces make a huge difference in comfort and confidence. From seam-free bikinis that disappear under leggings to high-performance compression socks that boost recovery, choosing wisely saves you from chafing, overheating, and wardrobe malfunctions.
Lindex has made a name for itself by blending Scandinavian simplicity with practical design. If you like clean lines, soft fabrics, and pieces that transition seamlessly from lounge to life, Lindex is worth a look. Their range covers everything from delicate bralettes to supportive briefs — all designed to make dressing easy and comfortable.
The Freedom Hipster Brief is built for easy daily wear. With a mid-rise cut and moderate coverage, hipsters sit comfortably on the hips without riding up. They’re a good bet if you prefer a balance between low-rise thongs and full-coverage briefs, and they pair well with jeans, skirts, and casual dresses.
High waist briefs are back in style and for good reason: they offer tummy coverage and a smooth silhouette under fitted clothes. Lindex Freedom High Waist Briefs use stretch fabrics that move with you, making them ideal for workdays or anything where you want a little extra coverage without bulk.
Bralettes like the Bird offer light support, perfect for those with smaller busts or anyone who prefers wire-free comfort. Pair a Bird Bralette with the Bird High Cut Briefs for a coordinated, breathable set that’s great under summer dresses or soft loungewear.
When you want your underwear to disappear, seamless bikinis and thongs are lifesavers. They reduce visible lines and sit smoothly against the skin, making them ideal under bodycon dresses or performance leggings. Lindex seamless options are soft enough for all-day wear and are often treated to resist rolling or bunching.
Boxer shorts aren’t just for men — the 5-pack option is a money-wise pick for relaxed sleepwear or relaxed weekend wear when coverage and comfort are top priorities. Breathable cotton blends keep things cool, and having multiple pairs on hand makes laundry hassles a thing of the past.
If performance and recovery are high on your list, RunningXpert focuses on gear that supports movement. From compression socks designed to improve circulation to sports bras built for high-impact workouts, their selection targets athletes and busy women who prioritize function without sacrificing comfort.
CEP compression socks are known for graduated compression, meaning they apply stronger pressure at the ankle and gradually lessen up the calf to improve blood flow. Runners often find these helpful during long runs and post-run recovery. Look for reflective versions if you run in low-light conditions — they add visibility without sacrificing technical performance.
Falke’s Ru4 Endurance socks offer targeted cushioning and a snug fit that prevents blisters. For runners who cover long distances, the extra padding in key areas and breathable mesh zones can keep feet comfortable mile after mile. They’re a premium pick when durability matters.
When it comes to high-impact exercise, a well-fitted sports bra is non-negotiable. Shock Absorber uses reinforced straps, encapsulated cups, and firm bands to minimize bounce during intense activities. For runners and high-energy classes, this level of support reduces discomfort and helps protect soft tissues over time.
Merino wool isn’t just for sweaters — it’s excellent for activewear thanks to natural moisture-wicking and anti-odor properties. A merino sport bra combines softness with functional benefits, making it a great option for mixed-intensity workouts or travel when you need garments that stay fresh longer.
The UK market is full of excellent retailers that cover different budgets and needs. If you enjoy variety, try mixing pieces from specialist retailers with mainstream brands to build a wardrobe that works for both everyday life and athletic performance.
Marks & Spencer remains a staple for dependable underwear and socks. Their collections emphasize fit and feel, with a wide size range and a strong reputation for quality cotton basics and shape wear. For work and day-to-day essentials, M&S is often the first stop.
ASOS is a go-to for trend-led underwear — think playful prints, bold colors, and an extensive size range. If you like experimenting with lingerie styles or need coordinating sets for special occasions, ASOS offers a huge selection that’s easy to filter by size and style.
Sweaty Betty blends fashion with function. Their bras and socks are designed to look good while performing under pressure. If you like workout gear that could double as streetwear, Sweaty Betty’s pieces are stylish enough to wear from studio to coffee shop.
For budget-minded athletes, Decathlon and Sports Direct offer sport-specific socks and basic sports bras that emphasize value and technical appeal. You’ll find functional compression socks, moisture-wicking fabrics, and practical features without breaking the bank.
Choosing underwear is part science, part personal preference. A few simple checks can make a world of difference: ensure bands sit level and snug, avoid cuts that pinch or ride up, and pick fabrics that match your activity. Cotton breathes for daily wear, whereas blends with elastane offer shape retention. For workouts, synthetic or merino blends wick sweat and dry faster.
When measuring for bras, the band is measured in inches around the ribcage just under the bust. Cup sizing is determined by the difference between bust and band measurements, usually expressed through standard sizing charts. A snug band in the right inch measurement provides most of the support — so don’t skip this step, especially for sports bras.
Your underwear choice should mirror your outfit and comfort needs. Thongs minimize visible lines but provide less coverage; briefs and hipsters are more forgiving and comfortable for longer wear. For high-waist silhouettes or garments that need shaping, high-waist briefs are the go-to.
Socks are surprisingly specific — length, cushioning, and materials should match activity. No-show socks suit sneakers for casual wear, mid-calf socks are common for workouts, and knee-high or compression styles work for recovery or fashion statements. Cushioning should align with your shoe and activity; heavier cushioning is great for trail runs, lighter cushioning for speed work.
Here’s a simple reference: no-show socks generally sit below the ankle and measure roughly 1 to 2 inches above the shoe line; ankle socks cover the ankle and add about 2 to 4 inches above the shoe; mid-calf socks typically reach 6 to 9 inches above the shoe, and knee-highs extend 14 inches or more, depending on height. Pick the length based on weather, shoe type, and style preferences.
Good care makes clothes last longer. Wash underwear and socks on cool settings, use mild detergent, and avoid tumble drying on high heat — heat breaks down elastane and causes shrinkage. For delicate pieces like lace bralettes, hand washing or using a lingerie bag keeps shapes intact. Rotate pairs to reduce wear and give elastic time to recover.
Store bras flat or stack cups inside each other to maintain shape — never fold molded cups in half. Keep socks organized in pairs and avoid stuffing them tightly into drawers where elastic can overstretch. These little habits will add months to the life of your favourites.
More brands now use renewable or recycled fibers. Merino wool, organic cotton, and recycled polyester reduce environmental impact compared to virgin synthetics. Look for certifications like GOTS for organic cotton or RWS for responsible wool if sustainability is a priority. Many UK stores now showcase eco-collections, making it easier to buy thoughtfully.
Merino offers natural temperature regulation and odor resistance, making it ideal for travel and activewear. Recycled fibers, when done responsibly, keep plastic out of landfills and reduce the energy cost of producing new materials. Combining performance and sustainability is now simpler than ever.
Want to save money without sacrificing quality? Buy basic packs — like multi-packs of boxer shorts or socks — for everyday staples, then invest in one or two high-performance or statement pieces. Sign up for newsletters from your favourite UK retailers to catch seasonal sales, and use comparison tools to find where specific items like CEP compression socks or Falke runners are priced best.
End-of-season sales and holiday weekends often bring the best discounts. If you’re building a capsule drawer, buy a few basics during sales and add specialty items like a high-support sports bra or merino pieces as needed. Quick tip: shopping off-season can net better prices on seasonal items like winter knee-highs.
Think of your underwear and socks as modular pieces. Keep neutral basics for everyday use, one or two performance items for workouts, and a few stylish sets for special occasions. This mix-and-match approach ensures you’re prepared for anything — from a sudden gym class to a last-minute dinner out — without needing a closet full of single-purpose items.
Start with: 7 pairs of everyday briefs or hipsters, 3 no-show or ankle socks, 2 mid-calf performance socks, 1 high-support sports bra, 1 bralette for downtime, 2 seamless thongs or bikini briefs for form-fitting outfits, and a couple of cozy boxer shorts or lounge options. Adjust quantities to your laundry cycle and lifestyle.
Whether you prefer the minimalist, fashion-forward offerings of Lindex or the performance-driven selection from RunningXpert, the UK market offers something for every woman. Layer comfort with function — choose breathable fabrics for daily wear and technical blends for workouts. Mix reliable basics from M&S or ASOS with performance pieces from Sweaty Betty or RunningXpert, and use care practices to keep your favourites going strong. In short: invest smart, match pieces to purpose, and let your underwear and socks do the heavy lifting so you can focus on living your best day.
Your underwear and sock drawer deserves as much thought as the rest of your wardrobe. From the everyday comfort of Lindex to the runner-focused tech at RunningXpert and the wide choices from UK retailers, there’s no shortage of smart options. Prioritize fit, fabric, and function, and you’ll notice the difference in comfort, performance, and longevity. Ready to refresh your foundations? Start small, pick pieces suited to your lifestyle, and build a collection that supports every step.
| Underwear & Socks | Price | |
|---|---|---|
| Endurance Protech Neoprene Ankle Support For Enhanced Stability During Running | £ 5,50 | |
| The Bird Thong Closely | £ 5,99 | |
| Bambo Dreamy 4-7years 15-35kg | £ 6,49 | |
| Best Dad In The Galaxy Sock Gift Box For Men | £ 7,- | |
| The Bird High Waist Briefs Closely | £ 8,99 | |
| Boxt Socks Unisex Xmas Tree 3 Pcs | £ 8,99 | |
| Endurance Women's Black Sports Bra For Ultimate Comfort In Running And Training | £ 12,- | |
| Boxt Socks Ladies Candy 4 Pcs | £ 14,99 | |
| Sports Boxer 3-pack | £ 45,- | |
| Fila Unisex Vfi717 302 Optical Frames Metal Gold Pantos | £ 53,- |
