All categories
Business & Offices
Electronics & Media
Fashion & Accessories
Groceries & Essentials
Health & Personal Care
Home & Living
Kids & Family
Sports & Outdoors
Search in ZoneOffer
Loading...
Everyone loves slipping into something comfy at the end of a long day — and the right pajamas can make that moment feel like a mini celebration. Whether you’re hunting for silky sets, cozy flannel trousers, or playful kids’ sleepwear, the UK market has plenty to choose from. In this guide I’ll walk you through standout picks from stores like Lindex and Ebebek (both highlighted in the data you shared), plus other trusted UK retailers that offer great sleepwear options. Expect practical tips, style ideas, and where to look for the best value.
Choosing the right pajamas isn’t just about looking cute — it’s about sleep quality, temperature regulation, and everyday comfort. The fabric you wear next to your skin, the fit you prefer, and how you layer all influence how well you relax and rest. Think of pajamas like a good mattress topper: subtle, but they change the whole feel of your night. I’ll help you spot the differences so you can make smart choices that actually help you sleep better.
Lindex brings a neat Scandinavian aesthetic to sleepwear: clean lines, soft textures, and a focus on comfort. If you enjoy understated designs with thoughtful details, Lindex is worth checking out. The brand tends to balance everyday practicality with a little design flourish, offering everything from ribbed tops to oversized shirts that double as lounge pieces.
Flannel pyjama trousers are a winter staple, and Lindex nails the cozy factor. These trousers usually have a soft brushed finish that traps warmth while still feeling breathable. If you like your sleepwear to feel like a warm hug, flannel is a go-to — imagine slipping into a pair that cradles your legs like a favorite blanket.
Pointelle knit adds subtle texture and a slightly delicate look without losing warmth. Lindex’s pointelle sets are a lovely option if you want something pretty but not fussy. They work great for those evenings when you want a touch of elegance without sacrificing comfort.
Single pyjama tops are perfect for mixing and matching. A well-cut top from Lindex will pair easily with plain joggers or classic trousers. If you prefer modular sleepwear — build-your-own sets — this is a smart choice.
Oversized shirts are incredibly versatile: lounge in them, pair them with leggings as a casual top, or wear them as a light cover-up. Lindex’s oversized shirts tend to have a relaxed drop and soft fabric that moves with you — ideal if you like a roomy, carefree fit.
Soft jersey shirts are like your favorite tee, only designed for slumber. They breathe, stretch, and feel familiar from the first wear. Perfect for year-round use, they’re an easy pick for anyone who values comfort and simplicity.
Ribbed fabrics add a bit of texture and structure, which can make a simple top feel more polished. A ribbed long sleeve from Lindex offers warmth without bulk and looks stylish enough to wear around the house when you’ve got guests or a video call.
Ebebek focuses on children’s clothing, and their pyjamas are playful, practical, and sized for comfort. If you’ve got toddlers or school-aged kids, Ebebek’s options are worth a look: fun prints, soft rib fabrics, and designs that stand up to frequent washes.
Small sizes with cheerful prints make bedtime more inviting for toddlers. Ribbed fabrics offer stretch and a snug fit that holds up through the night, while pretty designs help ease the transition to sleep time.
Jacquard adds a woven pattern that feels a bit more textured and special. For parents who want a dressier look for nightwear — perhaps for a special weekend morning — these pyjamas balance style and softness.
Playful motifs help kids fall in love with wearing pajamas. A crocodile print or safari theme taps into imagination, which can turn bedtime into storytime. Practical features like easy-waistbands and durable stitching are key here.
Neutral colors like beige keep things versatile for sibling hand-me-downs or mixing with other pieces. Rib fabric keeps the garment comfortable and flexible, while the safari theme adds personality.
From floral motifs to cartoon critters, the range at Ebebek is designed to appeal to kids while staying gentle on little skin. These options are great when you want reliable, fun sleepwear that handles nightly wear and tear.
While Lindex and Ebebek offer great choices, the UK market has many other retailers worth considering. Below are some favourites that stock quality sleepwear across a range of budgets and styles.
M&S is a classic pick for pajamas because they cover everything from affordable jersey sets to premium cotton and silk blends. Expect reliable fits and easy-to-understand sizing — perfect if you want sleepwear that lasts without breaking the bank.
Next carries a broad array of pyjama styles: matching sets, printed bottoms, and seasonal specials. Their collections often mix contemporary patterns with dependable basics, so you can find both trendy looks and classic staples.
John Lewis tends to stock higher-end brands and designer collaborations. If you’re hunting for luxury fabrics — like modal blends or high-thread-count cotton — this department store is a good place to browse. Expect good customer support and a thoughtful selection.
ASOS is where you go if you want fashion-forward sleepwear. They stock plenty of statement pieces, quirky prints, and a range of sizes. If you like your pajamas to look runway-ready even when you’re on the sofa, ASOS has playful options.
On a tight budget? Primark offers super-affordable pyjamas that still hit the comfort sweet spot. They’re especially useful if you need seasonal sets or extra options for kids that you don’t mind retiring after a season or two.
Known for lingerie and nightwear, Boux Avenue blends sexy and comfy. Their satin and modal ranges work well for evenings when you want to feel a bit more dressed up while staying comfy at home.
H&M has a large selection of affordable, stylish sleepwear made from soft cottons and jersey knits. They’re great for seasonal pieces and trends, and they often include eco-conscious materials in their collections.
Choosing pajamas is more than picking a pretty print. Think about fabric, fit, and how you sleep. Are you a hot sleeper? Do you prefer fitted or loose styles? Answering a few simple questions will quickly narrow down your options.
Fabric is the number one factor. Cotton and jersey are breathable and soft, making them versatile for most seasons. Flannel is unbeatable in colder months because it traps heat, while modal and silk give a smooth, cooling touch that some people associate with luxury. If you run warm at night, aim for natural fibers that breathe, like cotton or bamboo blends.
Your preferred fit affects sleep quality. Loose, relaxed fits allow movement and airflow, while snug, ribbed tops hold warmth better. If you toss and turn, a more fitted top might be annoying; go for a relaxed cut. Always check size guides and, when possible, read customer feedback about whether items run true to size.
Think seasonally: lightweight cottons or jersey for spring and summer; flannels and ribbed knits for autumn and winter. Layering is useful — a soft robe or oversized shirt can act like a blanket when you need extra warmth without committing to heavy pajamas.
More brands are offering eco-friendly options, like organic cotton or Tencel (a wood-pulp modal). If sustainability matters to you, look for certifications and recycled materials. Purchasing higher-quality pieces that last longer is often greener than buying lots of cheap items that wear out quickly.
Taking a little care of your pajamas pays off. Treat your sleepwear kindly and it will keep its shape, color, and comfort for longer. Here are easy tips that don’t take much effort but make a big difference.
Always follow the label, but as a rule: wash cotton and jersey on gentle cycles and avoid hot water to preserve fabric softness. Use a mild detergent and turn printed garments inside out. If you’ve invested in silk or delicate modal, hand wash or use a delicate machine cycle and air dry to prevent damage.
Store pajamas folded in drawers away from direct light. If you have satin or silk items, pop them on a padded hanger to avoid creases. Airtight storage isn’t necessary — pajamas like a bit of airflow — but keep them away from damp to avoid mildew.
Some pajama pieces double as daywear — oversized shirts, soft joggers, and loose tees can be styled for quick outings. Pair a pyjama shirt with jeans and trainers for a chic, relaxed look, or transform silky trousers into a lounge-chic outfit with a smart knit and flats.
Want to save money without compromising comfort? Watch seasonal sales, sign up for store newsletters for first-time discounts, and compare prices across retailers. Shopping comparison sites and looking at multiple stores can reveal where the sale price is truly the best. Also, check out end-of-season clearances for flannel and holiday-themed sets — you can stock up for next winter at a discount.
Choosing the right pajamas is a personal journey: it’s about how something feels against your skin, how it fits your nighttime routine, and how it matches your style. Lindex and Ebebek offer great options — Lindex for stylish, everyday pieces and Ebebek for playful, durable kids’ pyjamas. But don’t forget UK favourites like M&S, Next, John Lewis, ASOS, Primark, Boux Avenue, and H&M if you want other price points or styles. With the right fabric, the right fit, and a little care, your pajamas can turn ordinary evenings into a cozy ritual. Ready to upgrade your sleepwear drawer?
| £ 14,99 |
